"The ether is a public medium, and its use must be for public benefit. The dominant element for consideration in the radio field is, and always will be, the great body of the listening public, millions in number, who desire to receive... It is inconceivable that we should allow so great a possibility for service, for news, for entertainment, for education... to be drowned in advertising chatter."
— Herbert Hoover, Secretary of Commerce, address to the Third National Radio Conference, 1924
The technological innovation discussed in the excerpt most directly contributed to which of the following cultural shifts in the 1920s?
- The growth of a standardized national culture that transcended regional differencesAnswer
- BThe complete isolation of American communities from global news and international affairs
- CThe decentralization of manufacturing as households returned to cottage industries
- DThe implementation of a strictly hands-off government policy with no oversight of corporate commerce
Answer
The growth of a standardized national culture that transcended regional differences
The correct answer is correct because the rapid proliferation of radio technology in the 1920s created a mass audience that consumed the same programs, music, and news. Along with cinema and national print advertising, this technological innovation helped unify various regions of the country under a single, standardized national consumer culture.
Step-by-Step Solution
Key Concept
The impact of mass media, specifically radio, on the standardization of American culture in the 1920s.
Estimated Time:1m 30s