Question

Difficulty: MediumProfit, Loss, and Markup

A specialty beverage distributor purchased a crate of rare botanical spirits at a total cost price of $400\$400. The distributor marked up the cost price by 50%50\% to establish the regular list price. During a promotional event, the list price was discounted by x%x\%. If the distributor earned a net profit of 20%20\% on the original cost price of the crate, what is the value of xx?

  1. A
    1515
  2. 2020Answer
  3. C
    2525
  4. D
    3030
  5. E
    331333\frac{1}{3}

Answer

The value of xx is 2020.
The regular list price is calculated as 1.50×$400=$6001.50 \times \$400 = \$600. Since the distributor earns a 20%20\% profit on the cost price, the discounted selling price must be 1.20×$400=$4801.20 \times \$400 = \$480. The discount amount is $600$480=$120\$600 - \$480 = \$120. Expressed as a percentage of the list price, x=120600×100=20x = \frac{120}{600} \times 100 = 20.

Step-by-Step Solution

1
Calculate the regular list price based on the 50%50\% markup.
List Price = $400×(1+0.50)=$600\$400 \times (1 + 0.50) = \$600.
Markup is applied directly to the original cost price.
2
Determine the actual selling price after the discount using the 20%20\% net profit target.
Selling Price = $400×(1+0.20)=$480\$400 \times (1 + 0.20) = \$480.
Net profit percentage is calculated relative to the cost price base.
3
Calculate the dollar discount and express it as a percentage of the list price.
Discount Amount = $600$480=$120\$600 - \$480 = \$120. Discount Percentage x%=$120$600×100%=20%x\% = \frac{\$120}{\$600} \times 100\% = 20\%. Thus, x=20x = 20.
Percentage discount is always measured relative to the original list price.

Key Concept

Markup, Profit, and Successive Percentage Discounts
Rate this question