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Question

Difficulty: EasySmall-Scale and Large-Scale Retailing

Which form of small-scale retail trade is characterized by sellers traveling from one location to another carrying goods to sell directly to consumers?

  1. Itinerant retailingAnswer
  2. B
    Supermarket
  3. C
    Tied shop
  4. D
    Wholesale cash-and-carry

Answer

Itinerant retailing
Itinerant retailing consists of small-scale traders, such as hawkers and peddlers, who do not have a fixed business establishment and move from place to place to sell goods directly to customers.

Step-by-Step Solution

1
Identify the defining operational characteristic in the stem.
The trader moves from location to location directly to consumers without fixed premises.
Retail trade formats are broadly classified into fixed-location retailing and itinerant (mobile) retailing.
2
Evaluate the retail options based on mobility and scale.
Itinerant retailing represents small-scale mobile trade, whereas supermarkets, tied shops, and wholesale outlets operate from fixed locations.
Peddlers and hawkers move between places to bring goods directly to buyers.

Key Concept

Classification of Small-Scale Retailing (Itinerant vs Fixed Shop Retailing)
Estimated Time:45s
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Topics

Small-Scale and Large-Scale Retailing

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