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Question

Difficulty: EasyE-Commerce and E-Business Models

An individual sells a used mobile phone to another individual through an online classified advertising platform. Which e-commerce model does this transaction represent?

  1. A
    Business-to-Consumer (B2C)
  2. Consumer-to-Consumer (C2C)Answer
  3. C
    Business-to-Business (B2B)
  4. D
    Consumer-to-Business (C2B)

Answer

Consumer-to-Consumer (C2C)
The correct answer is Consumer-to-Consumer (C2C) because both the selling party and buying party are private individual consumers interacting through a third-party digital marketplace.

Step-by-Step Solution

1
Identify the primary participants in the transaction
The seller is a private consumer and the buyer is also a private consumer.
E-commerce business models are categorized based on the commercial status of the entities initiating and receiving the transaction.
2
Match the transaction type to the correct e-commerce classification
Transactions conducted between private individuals online belong to the Consumer-to-Consumer (C2C) model.
C2C platforms facilitate peer-to-peer trade without commercial firms acting as sellers.

Key Concept

Classification of E-Commerce Models by Participating Entities
Estimated Time:45s
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Topics

E-Commerce and E-Business Models

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