In a monopolistically competitive market, which feature ensures that firms earn only normal profit in the long run?
- AHigh structural barriers preventing new sellers from entering the industry
- BMarginal revenue being equal to market price at all output levels
- Freedom of entry into and exit from the industryAnswer
- DPrice rigidity caused by rival firm interdependence on a kinked demand curve
Answer
Freedom of entry into and exit from the industry ensures that monopolistically competitive firms earn only normal profits in the long run.
In monopolistic competition, the absence of major entry barriers allows new firms to enter the market whenever existing firms earn short-run supernormal profits. The arrival of new firms introducing close substitute products reduces demand for each individual firm's product until average revenue equals average total cost, leaving sellers with only normal profit in the long run.
Step-by-Step Solution
Key Concept
Long-run equilibrium and free entry in monopolistic competition