Theory of Consumer Behaviour
93 questions
The table below presents a consumer's indifference schedule showing various combinations of Good and Good that yield the same level of satisfaction:
| Combination | Good (units) | Good (units) |
|---|---|---|
| I | 1 | 18 |
| II | 2 | 12 |
| III | 3 | 7 |
| IV | 4 | 3 |
| V | 5 | 1 |
What is the Marginal Rate of Substitution of Good for Good () as the consumer transitions from combination II to combination III, and which property of indifference curves is confirmed by the overall progression across all combinations?
A consumer's demand function for petrol in a local Nigerian market is given by the linear equation , where represents the price per liter in Naira and represents the quantity demanded in liters. If the current market price of petrol is established at per liter, calculate the consumer surplus in Naira.
Along an indifference curve that is concave to the origin, the Marginal Rate of Substitution () increases as a consumer substitutes Good for Good , indicating that the consumer is willing to give up progressively larger amounts of Good to acquire each additional unit of Good .
A consumer is willing to pay a maximum of ₦8,500 for a new textbook, but purchases it in the market for ₦5,800. What is the value of the consumer surplus in Naira?
A consumer's consumption schedule for glasses of fresh juice reveals the following Total Utility () values: utils for glasses, utils for glasses, utils for glasses, utils for glasses, and utils for glasses. Based on this utility schedule, match each utility metric or milestone listed on the left with its corresponding calculated value or quantity on the right.
Click a left item, then click its matching right item
Items
Matches
A consumer in a local market is willing to pay a maximum of ₦1,200 for a pair of sandals, but purchases them at the prevailing market price of ₦800. What is the value of the consumer surplus derived from this purchase?
In ordinal utility theory, a consumer maximizes satisfaction within a given budget at the point of tangency between the indifference curve and the budget line. At this equilibrium position, the Marginal Rate of Substitution of Good for Good () is equal to which of the following?
A consumer derives a total utility worth from consuming units of a commodity. If the market price of the commodity is per unit, what is the consumer surplus in Naira?
Match each condition of Marginal Utility () on the left with its corresponding effect on Total Utility () on the right.
Click a left item, then click its matching right item
Items
Matches
A consumer spends a fixed weekly income on Good (plotted on the horizontal axis) and Good (plotted on the vertical axis) with unit prices and . Suppose the government imposes a ad valorem tax on Good while simultaneously providing the consumer with a lump-sum income subsidy equal to of their initial total income , leaving unchanged. Which of the following correctly describes the structural transformation of the consumer's budget line?
For a normal good, the substitution effect and the income effect operate in opposite directions following a change in the price of the good.
A consumer derives a total utility of utils from consuming packs of biscuits and utils after consuming the pack. What is the marginal utility of the pack of biscuits?
A consumer's total utility () from consuming units of commodity X is utils. Consuming the unit provides a marginal utility () of utils. The unit brings the consumer to the point of satiety (saturation), while consuming the unit results in a marginal utility of utils. What is the average utility () derived from consuming units of commodity X?
A consumer's marginal utility () for the first three consecutive glasses of fruit juice consumed is utils, utils, and utils respectively. If consuming the glass brings total utility () to utils, and the consumer reaches the satiety point at the glass where total utility is maximized at utils (with for the glass also equal to utils), which of the following correctly identifies the unit at which the Law of Diminishing Marginal Utility first sets in, the of the glass, and the at the satiety point?
A consumer's total utility () from consuming units of a commodity is utils. Consuming the unit yields a marginal utility () of utils. If consuming the unit results in average utility () being equal to marginal utility (), what is the total utility () derived from consuming units of the commodity?
The table below presents the total utility derived by a consumer from drinking successive glasses of water on a hot day:
| Quantity of Water (Glasses) | Total Utility (Utils) |
|---|---|
| 1 | 15 |
| 2 | 27 |
| 3 | 36 |
| 4 | 42 |
| 5 | 42 |
What is the marginal utility derived from consuming the 3rd glass of water?
A consumer derives a total utility () of utils from consuming oranges. Upon consuming a orange, total utility increases to utils. What is the marginal utility () derived from consuming the orange in utils?
The table below shows the Total Utility () obtained by a consumer from consuming successive packs of plantain chips:
| Packs Consumed () | Total Utility () in utils |
|---|---|
At which pack of plantain chips does the Law of Diminishing Marginal Utility FIRST set in for this consumer?
A consumer consumes successive cups of ice cream. The total utility () derived from the 1st, 2nd, 3rd, and 4th cups is utils, utils, utils, and utils respectively. What is the marginal utility () of the 4th cup of ice cream?
The table below presents the Total Utility () and Marginal Utility () derived by a consumer from drinking successive bottles of fruit juice on a warm day:
| Quantity Consumed () | Total Utility () in utils | Marginal Utility () in utils |
|---|---|---|
| 1 | 24 | 24 |
| 2 | 42 | 18 |
| 3 | 12 | |
| 4 | 60 | |
| 5 | 60 | 0 |
| 6 | 52 | -8 |
Based on the table, what are the values of and , and at which quantity consumed is the consumer's point of satiety reached?