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Difficulty: EasyCampaign Management and Campaign Members

A Salesforce Administrator creates a custom Campaign Member Status named 'Attended' for a regional product launch campaign. However, when leads and contacts are updated to this status, the Campaign summary fields fail to increment the total number of responses. Which setting must the administrator enable on the 'Attended' status to ensure member interactions are counted in response metrics?

  1. The Responded checkbox on the Campaign Member Status configurationAnswer
  2. B
    The Default checkbox on the Campaign Member Status configuration
  3. C
    Custom field mapping between Lead fields and Campaign Member fields upon lead conversion
  4. D
    The Organization-Wide Default sharing setting for Campaigns set to Public Read/Write

Answer

The administrator must select the 'Responded' checkbox on the 'Attended' Campaign Member Status.
In Salesforce Campaign Management, each Campaign Member Status has a 'Responded' checkbox. Checking this box informs Salesforce that members holding this status have actively engaged with the campaign, allowing automated roll-up fields such as 'Num Responded in Campaign' to accurately summarize results.

Step-by-Step Solution

1
Identify why campaign response metrics are not updating.
Campaign responses are calculated strictly based on members whose status has the 'Responded' flag selected.
Custom status values default to unresponded unless explicitly configured otherwise.
2
Navigate to the Campaign Member Statuses related list on the Campaign or Campaign object settings.
Locate the 'Attended' status entry.
Member statuses can be tailored per campaign or managed at the campaign level.
3
Edit the 'Attended' status and select the 'Responded' checkbox.
The status is marked as a response, and campaign summary metrics reflect all members set to 'Attended'.
Salesforce uses this boolean flag to calculate total responses and response percentages.

Key Concept

Campaign Member Status Responded Flag
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Topics

Campaign Management and Campaign Members

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