Question

Difficulty: MediumDuplicate Management and Matching Rules

An administrator at Solstice Solar needs to implement duplicate detection for Lead records. The business process requires identifying duplicates using exact matching on Email and fuzzy matching on Company name. Additionally, when a user attempts to create a duplicate record, the system should allow the user to save it, present an alert notification, and record the event for reporting purposes. Which two configuration steps must the administrator complete to meet these requirements?

  1. Create and activate a custom Matching Rule that defines the exact email and fuzzy company field comparison logic.Answer
  2. Create and activate a Duplicate Rule that references the matching rule and specifies the alert, allow, and reporting actions.Answer
  3. C
    Configure the alert message and allow/block execution actions directly within the Matching Rule settings.
  4. D
    Specify the field comparison logic and fuzzy algorithms directly inside the Duplicate Rule setup without creating a separate Matching Rule.

Answer

The administrator must create and activate a custom Matching Rule for the field comparison logic, and create and activate a Duplicate Rule to configure the alert, allow, and reporting behavior.
In Salesforce Duplicate Management, functionality is split into two components. Matching Rules specify which fields to compare and what matching algorithms (exact vs. fuzzy) to apply. Duplicate Rules select when to run matching rules and what action to take (Allow, Block, Alert, or Report) when a duplicate is found. Therefore, the administrator must create a custom Matching Rule for the comparison criteria and a Duplicate Rule to enforce the alerting and reporting behaviors.

Step-by-Step Solution

1
Define and activate the Matching Rule.
Establishes the criteria (exact Email match and fuzzy Company name match) for identifying duplicates.
Matching rules specify how Salesforce evaluates record fields to detect duplicate candidates.
2
Define and activate the Duplicate Rule.
Associates the created Matching Rule and sets the execution actions to Allow, Alert, and Report on create/edit.
Duplicate rules define what happens when a matching record is identified during user entry.

Key Concept

Separation of responsibilities between Matching Rules (determining what constitutes a duplicate) and Duplicate Rules (determining system actions when duplicates are found).
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