In the early twentieth century, mainstream economists assumed that consumer demand was driven entirely by rational, independent calculations. However, contemporary research suggests that consumer choices are frequently _______, showing that individuals are heavily influenced by the purchasing habits of their peers.
Which choice completes the text with the most logical and precise word or phrase?
- Apremeditated
- Bautonomous
- contingentAnswer
- Dcategorical
Answer
contingent
The correct answer is the word meaning dependent on or conditioned by something else. The passage contrasts the early assumption of 'independent' calculations with the finding that choices are 'heavily influenced' by others. Therefore, consumer choices are dependent on (contingent upon) the actions of peers.
Step-by-Step Solution
Key Concept
Identifying contextual meaning of words using contrast and explanation clues.