A major television news network runs a series of reports focusing on the rising costs of college tuition. Following these broadcasts, public concern about higher education affordability increases significantly, and several members of Congress introduce bills to address the issue. Which of the following roles of the news media is best illustrated by this scenario?
- APrimary agent of political socialization, by serving as the most influential factor in shaping citizens' lifelong political beliefs.
- BInterest group lobbying, by directly representing organized groups to pressure congressional committees for policy change.
- Gatekeeper (agenda setter), by influencing which issues the public and policymakers view as important.Cevap
- DBully pulpit, by enabling the president to directly influence the legislative priorities of Congress.
Cevap
Gatekeeper (agenda setter), by influencing which issues the public and policymakers view as important.
The correct answer is correct because the news network's choice to focus on college tuition directly influenced both public concern and the legislative agenda. This illustrates the gatekeeper, or agenda-setting, role of the media, where media coverage determines which issues are prioritized by the public and government officials.
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Anahtar Kavram
The gatekeeper (agenda setter) role of the media determines which issues receive public attention and enter the political agenda.