Read the passage below carefully:
When the Fishermen's Association in Homa Bay introduced refrigerated storage lockers powered by solar energy, fish vendors no longer needed to sell their daily catch before dusk at drastically reduced prices to avoid spoilage. Previously, middlemen capitalized on the fishermen's lack of preservation technology to dictate low purchase rates, knowing the catch would rot overnight. Within six months of the storage facility's operation, the average income of independent vendors rose by forty percent, and local women who run processing stalls reported steady supplies throughout the workweek.
Evaluate the following statement as TRUE or FALSE based on the passage:
The financial improvement experienced by the fish vendors occurred because the introduction of storage technology eliminated their immediate pressure to sell at distress prices.
Answer: Answer